Current project includes new business identity and a new e-commerce site.

Enhance provides a wide selection of bras including camisoles, sports bras, and designer bras amoung other items.

The project included moving their existing static website to a full ecommerce site with all of their current products.  Other enhancements included a new styling of their logo to include a pink ribbon and an overall restylting of their online presence.  In looking at various ecommerce systems the decision was made for the site to be based on Varien's Magento, an open souce eCommerce software.  One of the advantages to using this software over others is that the system was free.  The look and feel of the system is similar to higher-end ecommerce systems that run most of the major online retailers.  But some of those have already begun moving over to Magento.

In keeping with the pink colors associated with Breast Cancer, the site has a very clean look to it with a simple yet very functional layout.  Over 2700 products were added to the system prior to the official launch.

Enhance By Linda Reib site is available at http://www.enhancebylr.com

About Magento:

Magento is a feature-rich, professional open-source eCommerce solution that offers merchants complete flexibility and control over the look, content, and functionality of their online store. Magento’s intuitive administration interface contains powerful marketing, search engine optimization and catalog-management tools to give merchants the power to create sites that are tailored to their unique business needs. Designed to be completely scalable and backed by an extensive support network, Magento offers companies the ultimate eCommerce solution. http://www.magentocommerce.com